Data Archeology

EFM’s Data Archaeology delivers insights and real-time answers. We unify fragmented marketing data into actionable recommendations and immediately test those strategies for proven impact.

How it works

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    Platform and Data Analysis
    Merge your internal audience data with advanced advertising platform insights, revealing precise audience motivations and opportunities.

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    Identify Opportunities
    Spot hidden potential, gaps, and redundancies in your data and campaigns—unlocking actionable pathways for growth.

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    Test & See Immediate Results
    Don't just rely on recommendations—rapidly test messaging strategies live. Quickly identify what resonates, optimize in real-time, and confidently scale your success.

Case Studies

"EFM quickly showed us the power hidden in our data—adding 741 new donors, 421 sustainers, and achieving a 464% ROI in just six months."
— Amy Burkett, General Manager at PBS Charlotte

"EFM took our ad strategy to the next level. They helped us reach new listeners, increase event attendance, and drive meaningful engagement with our community."

Kelly Olsen, Digital Content Manager at KRCB Radio

"EFM doesn't just recommend—they validate. Their approach immediately proved what worked, saving us time and driving measurable growth."


— Melissa Boasberg, Director at Management Leadership for Tomorrow

✺ Frequently asked questions ✺

  • For best results you should have at least 10,000 contacts, but it’s actually not necessary to have ANY. Analysis and campaign recommendations can be performed solely with web traffic data.

  • This tool has been successfully implemented to achieve recruiting, fundraising, general marketing and engagement, sales, and advocacy goals so far. Those are also the goals that have been presented to us so far, so if you have something else in mind, we’re game!

  • You will have insights within 4 weeks and measurable results within 3-4 months

  • Pricing is matched to your audience size, goal complexity, and data quality. Please feel free to contact us for more details.

  • You're in the right place if you have ambitious goals but feel stuck, uncertain about next steps, or overwhelmed by options. If turning your data into insights that authentically speak to your audience and drive measurable results sounds appealing, this is the product you need.

  • We’re delighted you asked. You can book a discovery call to determine whether this solution is right for you and your organization.

Ready to Learn More?